Projectors

As part of a recent restructuring of its distribution strategy, Sony has appointed Midwich as its UK distributor. Midwich will be stock the full range of commercial and consumer projectors and will be expected to create demand in stronghold sectors such as SME, corporate and education. Darren Lewitt, divisional director at Midwich says: "Looking from the outside it's been quite obvious to us that Sony needed a proactive distributor to kick start its business within a number of channels. Unfortunately, there are not many focused AV distributors around who can service both AV and IT resellers." Midwich says the move could lead to it becoming the UK's largest projector distributor at some point in 2005. It now stocks six out of the seven major Japanese projector brands.

Midwich supplies products to the UK through companies and websites like www.shopuk.co.uk

Projectors

Distributor Computer 2000 has launched a drive to increase sales of specialist audio visual products after signing two distribution agreements for Epson projectors and Sony large format plasma displays. The company says that the agreement with Epson makes it the first non-specialist AV products distributor to win a franchise for the products in the UK. Russell Blackburn, general manager of the PC and peripherals business unit at Computer 2000, comments: "Sales of projectors and presentation systems are set to grow significantly over the next few years and we believe there is a significant opportunity in this area for all our reseller customers. "AV sales need not be confined to specialist solutions providers. Projectors and large-format screens are becoming more affordable and with DVD players now standard on desktop and portable systems and both home and business users becoming sophisticated in their use of multimedia, we see potential in all sectors of the market.

You can purchase projectors online at www.shopuk.co.uk

Projectors

AV distributor GBI has introduced a new website to put end users in direct touch with its resellers for a fast nationwide sales service with local support across a wide variety of AV products. When users place an order or ask for information, the website automatically determines the nearest reseller and puts the customer in direct touch. The site offers secure on-line ordering for top selling brand names, including from